FPWR Strategic Initiatives for 2006
The Foundation for Prader-Willi Research is a dedicated group of individuals focused on the organization's mission of creating an independent future for those impacted by Prader-Willi syndrome.
To accomplish this mission, the Board of Directors has established the following key initiatives:
To accomplish this mission, the Board of Directors has established the following key initiatives:
- Increase awareness and exposure of the FPWR amongst the PWS community, research community, and the public at large
- Develop new marketing identity and brand - done!
- Redesign print materials, collateral - done!
- Develop new online website - done!
- Develop communications (PR) and marketing plan
- Develop new marketing identity and brand - done!
- Develop longer-term fundraising capability beyond letter writing and events
- Develop endowment program
- Improve our donor development & fundraising process
- Develop donor management database - done!
- Develop fundraising tools and processes
- Expand fundraising into corporate and government sectors
- Develop automated fundraising tools
- Grow and equip our Membership base
- Develop membership development program
- Develop educational programs for members
- Develop membership communication tools
- Improve advocacy skills of membership base
- Develop membership development program
- Continue to support the best research for Prader-Willi syndrome
- Identify and focus on key areas of interest for PWS research
- Identify and focus on key areas of interest for PWS research
